top of page
  • Writer's pictureBrent Payne

Query string contains repetitive parameters

At Loud Interactive, we have identified that there's a URL with a query that includes identical parameters multiple times.

Why is this important?

The query part of a URL initiates with a '?', and parameters within are typically divided by '&'. Each parameter influences the web page outcome uniquely, like filtering or organizing results. Usually, a parameter is expected to occur once in any URL.

For instance, a troublesome URL might look like:

The repetitive parameter could lead to search engines indexing duplicate content, which might affect SEO negatively as it's analogous to:

Duplicate parameters with distinct values pose a risk of unpredictable behaviour, as it's unclear which parameter the system prioritizes. It may also suggest a more substantial underlying issue with the URL generating logic.

What does the Optimization check?

Loud Interactive's diagnostic tool will activate if it discovers any internal URL with a query string that duplicates any parameter.

Examples that trigger this Optimization

An internal URL that would cause this Optimization to trigger might be:

Why is this Optimization marked 'Potential Issue'?

As a 'Potential Issue', the repetitive parameters may not present immediate concerns but demand scrutiny for future risk mitigation.

Investigation into the URL's origin is essential. This could be a simple typographical error in a hyperlink or an indication of systemic flaws in URL generation by scripts or content management systems, necessitating developer analysis to rectify the repetition of parameters in the URLs.


Recent Posts

See All

ClubReq Gets A Link (Because They Asked)

I am a mentor for Techstars and have been for over 10 years. In those ten years I have mentioned to startups to ask ANYONE and everyone that they meet to link to their site. Yet, in all those times on


bottom of page