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  • Writer's pictureBrent Payne

Title tag length too long

The webpage in question has a title tag that exceeds the ideal number of characters.


Why is this important?

Title tags play a crucial role for both search engines and users in discerning the page content. An excessively long title may not efficiently convey the core message. Include your main keywords while succinctly describing the page's content.


What does the Optimization check?

This Optimization is triggered for any internal URL that has a title tag extending past 60 characters.


Note: You can adjust the character count threshold for this Optimization in the site's global settings.


Examples that trigger this Optimization

A URL will trigger this Optimization if the length of its <title> exceeds 60 characters:

<!doctype html><html lang="en">  <head>    <title>An example of an overly lengthy title that unnecessarily extends and fails to precisely state the page's purpose</title>    ...  </head>  <body>...</body></html>


Why is this Optimization marked 'Opportunity'?

At Loud Interactive, we classify this Optimization as an Opportunity as it identifies areas where you can optimize your website for better search engine visibility.

Consider that the ideal length for a title varies; it sometimes requires additional words for clarity.


This Optimization prompts a review of URLs with lengthy titles to detect and rectify any that are not adequately tailored, such as those with generic template titles.


Further Reading

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